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5 reasons to hire a small and lean digital marketing agency


Hiring a right fit digital agency is a tricky area for any company or organization. Before beginning the process first question that crops up is whether to hire a big agency, may be an MNC with hundreds of personnel or a small and sleek agency.
Well the conventional wisdom weighs in favor of a lean and small agency. Let’s examine some of the reasons:
1.    Top management attention Most big agencies will appoint an account manager as the point of contact, who has to handle other clients in the group. They are answerable to several such clients for small and big work. Turnaround time remains slow. In a leaner agency, turnaround time typically remains better and you also get to interact with the team members for the resolution of your specific queries.

2.   Experience and skillful team Most small agencies hire top grade staff as they have to prove themselves. Secondly, the staff will have broader understanding of the field with their cross experience. For example in certain cases social media manager will be running your paid campaigns like Google Adwords or Facebook ads. A person with wider knowledge of online environment will come up with smarter solutions.


3.   More open and hardworking team Most small agencies will have a small team to quickly brainstorm over ideas and solutions for any marketing problem. They will at times work over time to deliver quality work on deadlines. They have to outshine the behemoths; this is what keeps them ticking.

4.   More scared of losing business Most small agencies work for only a handful of clients. They will work harder and smarter for you compared to large set ups. Big agencies will worry about few big clients only.


If you are convinced with the reasons, you may like to try out http://www.kaavincom.in/

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