EFFECTIVE MARKETING

Inbound content marketing is about building an ongoing relationship with existing and prospect customers. Simply put, Inbound Marketing simply refers to the online steps you can take to earn traffic, attention, and engagement. It is about minimizing the number of times you interrupt your customers, and maximizing the number of people who actively seek out your products, services, and content. What is Inbound Marketing? Inbound marketing is all about getting your content to your customers when they need it the most. To do this, you'll need to create a Web presence that goes beyond your main website to include social sites, video sharing sites, blogs, and many other content-sharing mediums. You'll also need to delve into SEO to ensure your content has a good chance of being found on search engines and acquire some analytics skills to assess visitors' engagement with your website. However, it's important to realize that, while inbound marketing and SEO tend...

5 Hot Social Media Marketing tips Social media network is one of the biggest and brightest platforms for marketing and advertising. Social media marketing has now become the potential lucrative marketing channel for B2B and B2C companies of all sizes, across the globe. Here are 5 things that experts can implement to maximize the effectiveness of their social media campaigns. 1) Post regularly: The more and regularly you will post on social media, your audience will hear more from you and this will help your audience to build trust you. 2) Deliver relevant content: Content is one of the most important aspects of any social media campaign. So while posting anything on Social media you always have to take care that only relevant and useful information has been provided to the audiences through the campaign. 3) Post unique content: you are not the only one who would be running campaign on social media. There are other marketers too on social medi...

3 IMPORTANT COMPONENTS OF CONTENT MARKETING Today  marketers are looking for every possible and available marketing strategy through which he or she can out cast and outnumber his/her competitor in every possible manner.   Today there are numerous media options, like social media platforms, online and offline media platforms etc, are available through which you can advertise your brand and product. But the most important thing which is common in all marketing options available which can help you create a unique identity for your brand that makes a long lasting impact on the consumer’s mind too is engaging and relevant content. Content is one of the most important and essential elements of any marketing strategy which can make it unique among other competitors. So content marketing is a strategic marketing approach to consistently create and distribute relevant, creative and valuable content to attract, engage and acquire a clearly defined and under...

    Your Website designer: Most of the website designers are not skilled to provide website marketing tools or solutions to check an increase in sales.  Does your website have built in web statistic counter? : Web statistic counter can provide you with up to the minute results of people visiting your webpage. This helps tracking visitors and accurately planning your online/social marketing campaign. Single Keywords:  Multiple word keywords are the key to traffic success. Unless you’re in some incredible niche marketplace where a single word can only be identified with your product with few competitors, single keywords aren’t going to hit the bull’s eye in the traffic sense. Poor Website design: There’s no way around this one. You can have the best ranking in the world, but if your website looks bad, you’ll lose that traffic as soon as it arrives. Good, simple, clean design always wins – sloppy design and gimmicks don’t! Kaavin Communications...

Kaavin Communications is a full service marketing communications content generation firm based in New Delhi India. So, essentially it’s a creative agency that creates strategic and engaging content for its valuable client organizations and brands. It has a right mix of young and experienced personnel in its strategy, copy, graphic design, web design, online marketing, video production, motion graphics, and printing and production departments. The creative agency has communication strategy and creative development processes in place and the team follows the set norms and protocol. It has a mix of clients in different industry verticals ranging from startups to large corporations. Every client at Kaavin Communications receives proper attention from the senior team and every work goes through the set procedures and processes before it is finalized for dissemination. The company involves its clients at the basic communication strategy development level and seeks their valuable...

Global marketplace is constantly evolving and exploding. In the cacophony of over communication, striking graphics has become utmost important for websites, videos, product literature, social media content etc. Unique, simple and appealing graphics is increasingly playing an important role in creating and maintaining business or organization. Striking graphic design helps in creating unique identity and recognition for companies and organizations. Creative agency in Delhi follows international tools and trends to keep themselves abreast with the latest in designing trends.  For a creative company in Delhi it is not only important to understand ever evolving graphic design trends but also to make their customers conform to the same. Customers or clients are usually not very well versed with the trends to appreciate a trendy piece of design. Latest graphic design trends stay for some time, fades out and some new trend appears. Let’s follow some graphic designs tre...

Kaavin Communications is about creating relevant content in various formats for complete marketing communication. In fact content takes formats such as 1. offline work like press ads, product literature, point of purchase items, billboards etc 2. online work including web design, blogs and social media site business page creation and management, inbound content marketing, search engine optimisation etc. 3. Onground work like creation of expo stall designs, wall paintings, audio content for promotions etc.4. Videos for both television, cinema and online usage 5. All kinds of printing work like offset, digital, silk screen etc Kaavin Communications believes in creating content for every format and media vehicle. Today in the world with fragmented media, organisations have to target their audiences in all formats to engage them and catch their eye balls. The creative agency has right talent in every department, the people who understand modern technology that goes into content c...